Your Iconic Mother

We grew up loving Claire, Marge, and Tami and we can't get enough of Moira and Victoria. We know your mom is iconic like one of these ladies. Here is a curated list to shop for them this Mothers Day.

Union and Main

Brooke Read

, and

Jenny P Stegall

Apr 25, 2025

IRL, these are our iconic mothers. Meet Ellen and Tina. Ellen is rocking California 80s glam, and Tina is as chic as ever in her elegant 60s style. We love you! xx

Our ICONIC Moms: Brooke's Mom (Ellen), Jenny's Mom (Tina)

As for the TV moms, let’s start with…

Moira - She’s eccentric and wildly dramatic.

Moira Rose is the epitome of an eccentric mother. She strictly wears only two colors (black and white) and never strays from them. Any interesting variation of a crisp white shirt paired with anything black leather is her vibe. She would love to don these for long drives or a stab at gardening, “as not to get her hands dirty” in her most unique and curiously accented voice. She’ll take any opportunity to wear the most outrageous hat, and these will accentuate her dramatic eye rolls. She lives for art, and will cradle this like it’s her “babaaay”. These sunglasses will kick up her dramatic flair, and these pants are right down her alley, as is this ring. She’ll accessorize to the fullest with a handbag and a beret to call it a day!

Claire - She mastered the side eye and won’t put up with any *$#@!

Claire may just be the GOAT of TV moms. She was witty, smart, professional, and also somehow silly. Her family was borderline terrified of her, but adored her at the same time. She was serious about her family and ready with a (GREAT) laugh. This is Claire in 2025. She is wearing these fantastic slacks, killer heels, the blazer of all blazers over this gorgeous blouse. She is reading this because as she does with everything, she is tackling aging with laughter and grace. She isn’t afraid to relax on the weekends, but still needs to feel put together while relaxing in this sweater, leggings, socks, and sneakers. No matter her outfit, she ALWAYS has on a great pair of earrings.

Saint Laurent, Aquazurra, Gabriela Heart

Marge - She’s the ultimate “Mama Bear”

Marge is a strong-willed and fiercely loyal mother. She’ll go to the ends of the earth to make sure her family is taken care of. But she’s tired and deserves a day of rest and relaxation. Her feet and back deserve a break, and she needs this ultra-plush organic cotton robe (custom monogrammed) and slippers to lounge in all while sipping her favorite beverage of choice with her lap tray. She loves to be doted on, so while you’re at it, surprise her with her favorite pearls or earrings and a sweet journal to jot down all her brimming ideas. As she unwinds, she can indulge in her own pedicure and nail polish set. She tends to need some reminders to relax, and this book of 100 Poems to Help You Sleep is just what she needs. Sleep tight, Marge!

Tami - Your biggest cheerleader.

She can’t help herself; she is your biggest cheerleader and wears all the hats. Speaking of hats, she might like an upgrade for Mother’s Day. Like all educators, she is practical and underpaid and should be spoiled on Mother’s Day. She is Texan through and through, so she wears killer boots for all occasions. She needs a more casual pair for the rodeos and football games with jeans and a fancy pair of heels for special occasions. For a chic night out with friends, she could throw this over-sized bandana over a great t-shirt and cinch it with a belt. For a hot date night with Coach Taylor (swoon!) this top is her go-to. With that gorgeous Texas hair, she needs great tools, of course. She is the BOSS, but they don’t pay her enough, so she’s smart about workwear and loves this, this, and this H&M blouse for meetings. The Texas sun is always big and bright; these sunnies could complete her style. She needs to RELAX, so snuggling under the coveted heated blanket would be a dream. She is organized to a fault. This Wonder Woman notebook from Smythson is perfect for her. She is far too practical to purchase luxury jewelry, but this subtle Love ring would be a dream gift to complete her boss lady look.

Victoria - She’s bougie.

If it isn’t an iconic brand, Victoria Ratliff isn’t interested. In some ways, she is the easiest to shop for if your bank account is VERY healthy. As she says herself, “I just don’t think at this age I’m meant to live an uncomfortable life. I don’t have the will.” She would love either of these dresses- day-to-night or a romantic midi. This bag would be a good staple to add to her collection. A sensible, but pretty shoe or a Gucci sandal? Tiffany hardware always for the win. She definitely needs this to keep that Lorazepam safe! She could use a couple of vacation hats: one dramatic and one more “sensible”. A Celine shirtdress or unique button-down for a casual addition to the wardrobe? There are a lot of directions for Victoria. Just whatever you do, don’t do quiet luxury!